
From Fans to Faces: How Our Customers Became the Stars of Give Me
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At Give Me Cosmetics, we’ve always believed that real beauty comes from real people. That’s why, earlier this year, we decided to do something a little different, something that truly reflects who we are and who we create our products for.
Back in June, we put out a simple call: we asked our wonderful customers to tell us their stories and apply to become the Faces of Give Me. And you answered in droves. We received hundreds of responses, which were heartfelt, funny, honest, and inspiring from people all over the country who love Give Me and use our products every day.
We didn’t just want models. We wanted you. The busy mums, the students, the night owls, the early risers, the curly-haired queens, and the just-got-out-of-bed-and-still-slaying-it types. Because these are the people who make Give Me what it is.
After reading, watching, and (yes) crying over your submissions, we chose four amazing individuals whose stories truly stood out. These weren’t influencers or actors, they are just real people with real hair, real routines, and real love for what we do.
So what happened next?
We packed our handbags and headed into Liverpool, where we set up camp in a cosy Airbnb and teamed up with the incredible creatives at Clockwise Film. Over two jam-packed days of filming and laughter, we captured not just great footage, but the spirit of what Give Me is all about: community, confidence, and celebrating individuality.
This campaign is more than just a photoshoot and interview. It’s our way of turning the spotlight onto the people who’ve supported us from the start. It’s about real hair, real skin, real care and real people at the heart of it all.
We selected four inspiring women to take part in the shoot, each bringing their own story and perspective to the campaign.
We met Megan, an A&E nurse whose story centred around carving out moments of calm in a high-pressure career.
Divya, a final-year medical Doctor and long-time supporter of the brand, spoke about the importance of routine and rest in a demanding field.
Sara and Mali-Enfys, a mother and daughter from Barry Island, highlighted the role of self-care in family life and how they’ve made it part of their everyday life.
And finally, Charlotte, a delivery driver, shared how daily self-care rituals help her recharge after long hours on the road.
This campaign goes beyond the lens. It’s about celebrating the people who truly represent Give Me and those who live busy, brilliant lives and still make time for themselves. Their routines reflect the real-world impact of self-care, and their voices reflect the authenticity we stand for.
We’ll be spilling the tea on each of these stories every week! So stay tuned.